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Home Delivery vs. BOPIS: Which Strategy Helps Retailers Build Lasting Success?

Buy online, pick up in-store (BOPIS) took off during the pandemic, but shoppers still overwhelmingly prefer home delivery. What does all of this mean for the future of shopping?

We talked to 3,000 consumers and over 100 supply chain professionals at leading omnichannel retailers over the last two years to understand the challenges, preferences, and expectations of both sides when it comes to home delivery vs. BOPIS. Watch our video to gain valuable insights that will help you build a supply chain strategy that delivers a competitive advantage, acquires customers, and grows brand loyalty.

 

Click on the image above or here to watch.